Webinars

Expert conversations on franchise performance.

Watch franchise leaders and industry experts discuss AI-powered coaching, performance optimization, and the future of franchise operations.
Don't Push or Pull → Pitch: Atul Sood on How Multi-Unit Brands Make Technology Stick
|22 min

Don't Push or Pull → Pitch: Atul Sood on How Multi-Unit Brands Make Technology Stick

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Atul Sood, Fractional Chief Business Officer

In this conversation, Gary sits down with Atul Sood to talk about one of the hardest challenges in multi-unit operations: technology adoption at scale. Atul shares lessons from his experience at McDonald’s, Kitchen United, and now as a fractional Chief Business Officer advising restaurant and technology companies. Together, they unpack how tech rollouts used to be driven by push from corporate, why that model often failed in the field, and what the best brands are doing differently today.

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Joe Bourdow on the Transaction From Legitimacy → Education → Capital
|32 min

How Franchising Grew Up: Joe Bourdow on the Transaction From Legitimacy → Education → Capital

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Joe Bourdow, Former Board Member at International Franchise Association

In this conversation with Harmonyze CEO Gary Liskovich, Joe Bourdow (former International Franchise Association Board Member) walks through three major inflection points in the history of modern franchising: the push for legitimacy and regulation in the early days, the rise of education and professionalization through the IFA and CFE, and the growing role of private equity in shaping today’s franchise landscape.

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Compliance vs. Coaching: Monica Rothgery on How Great Franchisors Build Trust
|23 min

Compliance vs. Coaching: Monica Rothgery on How Great Franchisors Build Trust

Featuring: Gary Liskovich, CEO & Co-founder at Harmonyze and Monica Rothgery, Former COO at KFC

In this episode, Gary Liskovich (CEO, Harmonyze) sits down with Monica Rothgery—former COO of KFC U.S. and author of Lessons from the Drive-Thru—to unpack one of the biggest tensions in franchising: compliance vs. coaching. Monica shares the practical playbook she used while overseeing 4,000+ restaurants: how to build franchisee trust, roll out change without breaking the partnership, and reduce complexity so execution actually happens in the field.

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Dashboards Don't Coach: Russell Hoff on the What, Why, & How of Moving Franchisees to Action
|28 min

Dashboards Don't Coach: Russell Hoff on the What, Why, & How of Moving Franchisees to Action

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Russell Hoff, COO at Heights Wellness Retreats

In this webinar, Gary Liskovich (CEO, Harmonyze) sits down with Russell Hoff (COO, Heights Wellness) to break down what effective performance coaching looks like at scale — and why “data visibility” alone still leaves most franchisees without a clear next step. You’ll hear how top franchise systems move from reporting → direction → execution, using a simple framework:

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Performance Coaching vs Support Coaching: Michael O’Driscoll on the differences & the maturity curve
|34 min

Performance Coaching vs Support Coaching: Michael O’Driscoll on the differences & the maturity curve

Featuring: Michael O’Driscoll, COO at Homefront Brands and Gary Liskovich, CEO & Co-Founder at Harmonyze

In this webinar, Michael O’Driscoll (COO, Homefront Brands) and Gary Liskovich (CEO, Harmonyze) break down a distinction most franchise systems feel as they scale—but rarely name clearly: Support Coaching vs. Performance Coaching. Support coaching keeps the system stable: answering questions and resolving tickets. Performance coaching is different: designed to systematically improve unit economics, consistency, and repeatability across the network.

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Chris Andrews and Gary Liskovich talk about Why Data Visibility Isn’t Enough.
|16 min

Why Data Visibility Isn’t Enough: Chris Andrews on Moving from Reporting to Performance

Featuring: Chris Andrews, Chief Information & Digital Officer at European Wax Center and Gary Liskovich, Co-founder & CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Chris Andrews, Chief Information & Digital Officer at European Wax Center, to explore why data visibility alone rarely translates into better performance—and what it actually takes to move from reporting to real execution at scale.

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Asher Perlmutter and Gary Liskovich
|18 min

Dashboards Aren’t Direction: Asher Perlmutter on Why Data Without Context Fails at Scale

Featuring: Asher Perlmutter, CTO at Subway, former RBI (Burger King, Popeyes, Tim Hortons) and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Asher Perlmutter, current CTO of Subway and former CTO of Restaurant Brands International (Burger King, Popeyes, Tim Hortons), to unpack what he learned building technology across thousands of franchise locations in more than 120 countries.

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Brynn Gibbs and Gary Liskovich
|19 min

Your Customers Are Coaching You: Brynn Gibbs on Using reviews and context to improve execution

Featuring: Brynn Gibbs, Founder & CEO at Consumer Fusion and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Brynn Gibbs, Founder & CEO of Consumer Fusion, to explore how customer feedback has become one of the most powerful inputs for performance coaching. They discuss how reviews and reputation data move beyond marketing – shaping execution, coaching conversations, and revenue outcomes across multi-unit brands – and where AI can automate insight while humans stay in the loop.

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Profitability Is the Strategy: Jennifer Durham on Why Franchise Growth Starts at the Unit Level
|16 min

Profitability Is the Strategy: Jennifer Durham on Why Franchise Growth Starts at the Unit Level

Featuring: Jennifer Durham, SVP Franchising & Development at Potbelly Sandwich Works and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich (CEO of Harmonyze) sits down with Jennifer Durham, a longtime franchise development leader who has helped scale brands like Checkers & Rally’s, Cooper’s Hawk, and Hand & Stone. They unpack a simple but often overlooked truth in franchising: profitability isn’t a downstream outcome of growth — it’s the foundation of it.

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