Expert Webinars

Franchise leaders, on what actually works.

Watch the executives running today’s top franchise brands discuss what’s driving performance—coaching, operations, and the future of the industry.
Matt Davis (Goldfish Swim School), Jennifer Durham (Potbelly) and Dan Whalen (College Hunks Hauling Junk) on unit economics and what really drives growth within a franchise unit from a profitability standpoint.
|1 hr|Transcript

Fireside Chat | Unit Economics: An Executive Perspective with Potbelly, Goldfish Swim Schools, & CHHJ

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Matt Davis, Chief Financial Officer at Goldfish Swim School and Jennifer Durham, SVP, Franchising & Development at Potbelly and Dan Whalen, SVP, Operations at College Hunks Hauling Junk

A unit can post strong profit and still be quietly deteriorating. Three franchise executives on how to tell the difference: Matt Davis (CFO, Goldfish Swim School), Jennifer Durham (SVP, Potbelly), and Dan Whalen (SVP of Operations, College Hunks Hauling Junk) sit down with Gary Liskovich (CEO, Harmonyze) for a conversation that dives into it.

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Eric Stites on How Top Brands Listen, Communicate, and Grow
|27 min|Transcript

The Franchise Trust Playbook: Eric Stites on How Top Brands Listen, Communicate, and Grow

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Eric Stites, Founder at Franchise Business Review

Gary Liskovich, CEO of Harmonyze, sits down with Eric Stites, who explains why trust begins with clear expectations and a mutual commitment to success. He also shares how consistent follow-through, transparent leadership, and genuine listening can create stronger relationships between franchisors and franchisees.

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Tyler Kraemer on how leading brands turn standards into results
|25 min|Transcript

From Compliance to Performance: Tyler Kraemer on how leading brands turn standards into results

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Tyler Kraemer, VP of Franchise Services at Penn Station East Coast Subs

Gary Liskovich sits down with Tyler Kraemer, VP of Franchise Services at Penn Station East Coast Subs, to discuss a challenge every franchise brand faces: how to maintain standards without turning operations into a compliance exercise.

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John Francis on Why outside perspective helps brands grow smarter
|41 min|Transcript

How Advisory Boards Add Value: John Francis on Why outside perspective helps brands grow smarter

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and John Francis (Johnny Franchise), Coach, Advisor, & Speaker at Next Level Franchising

Gary Liskovich sits down with John Francis, better known as Johnny Franchise, to talk about how advisory boards help franchise brands grow smarter. John shares lessons from 30+ years in franchising on outside perspective, founder accountability, board structure, and how the right advisors can help brands scale with more confidence.

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Kathleen Gosser on how franchisors find, prove, and scale what works
|24 min|Transcript

The Field Is the R&D Team: Kathleen Gosser on how franchisors find, prove, and scale what works

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Kathleen Gosser, Associate Professor of Franchise Management Practice at University of Louisville

Kathleen Gosser, Ph.D. — Associate Professor of Franchise Management Practice at the University of Louisville and Director of the Yum! Center for Global Franchise Excellence — unpacks a simple idea that the best franchise systems never forget: The field is the R&D team.

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Dave Hansen on How to Roll Out Tech That Franchisees Actually Use
|34 min|Transcript

Tools vs. Traction: Dave Hansen on How to Roll Out Tech That Franchisees Actually Use

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Dave Hansen, CEO at ClientTether

In this conversation, Gary sits down with Dave Hansen, CEO of ClientTether, to talk about one of the biggest challenges in franchising: turning technology into real, repeatable results across a system. Drawing on experience as a technology leader, franchise owner, operator, and advisor to franchise brands, Dave breaks down why so many franchise systems jump to tools before clearly defining the process, problem, or outcome they are actually trying to improve.

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Kevin King with Harmonyze on How Curiosity Makes Better Business Leaders
|27 min|Transcript

Understanding the Whole Business: Kevin King on How Curiosity Makes Better Business Leaders

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Kevin King, President & CEO at Donato's Pizza

In this conversation with Harmonyze CEO Gary Liskovich, Kevin King shares lessons from a career that has spanned Domino’s, Donatos, Papa Murphy’s, Smoothie King, and more — and explains why the best leaders do more than stay in their lane. They understand how the business actually makes money, how culture shapes execution, and why curiosity is one of the most important traits any leader can have.

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Don't Push or Pull → Pitch: Atul Sood on How Multi-Unit Brands Make Technology Stick
|22 min|Transcript

Don't Push or Pull → Pitch: Atul Sood on How Multi-Unit Brands Make Technology Stick

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Atul Sood, Fractional Chief Business Officer

In this conversation, Gary sits down with Atul Sood to talk about one of the hardest challenges in multi-unit operations: technology adoption at scale. Atul shares lessons from his experience at McDonald’s, Kitchen United, and now as a fractional Chief Business Officer advising restaurant and technology companies. Together, they unpack how tech rollouts used to be driven by push from corporate, why that model often failed in the field, and what the best brands are doing differently today.

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Joe Bourdow on the Transaction From Legitimacy → Education → Capital
|32 min|Transcript

How Franchising Grew Up: Joe Bourdow on the Transaction From Legitimacy → Education → Capital

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Joe Bourdow, Former Board Member at International Franchise Association

In this conversation with Harmonyze CEO Gary Liskovich, Joe Bourdow (former International Franchise Association Board Member) walks through three major inflection points in the history of modern franchising: the push for legitimacy and regulation in the early days, the rise of education and professionalization through the IFA and CFE, and the growing role of private equity in shaping today’s franchise landscape.

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Compliance vs. Coaching: Monica Rothgery on How Great Franchisors Build Trust
|23 min|Transcript

Compliance vs. Coaching: Monica Rothgery on How Great Franchisors Build Trust

Featuring: Gary Liskovich, CEO & Co-founder at Harmonyze and Monica Rothgery, Former COO at KFC

In this episode, Gary Liskovich (CEO, Harmonyze) sits down with Monica Rothgery—former COO of KFC U.S. and author of Lessons from the Drive-Thru—to unpack one of the biggest tensions in franchising: compliance vs. coaching. Monica shares the practical playbook she used while overseeing 4,000+ restaurants: how to build franchisee trust, roll out change without breaking the partnership, and reduce complexity so execution actually happens in the field.

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Dashboards Don't Coach: Russell Hoff on the What, Why, & How of Moving Franchisees to Action
|28 min|Transcript

Dashboards Don't Coach: Russell Hoff on the What, Why, & How of Moving Franchisees to Action

Featuring: Gary Liskovich, Co-founder & CEO at Harmonyze and Russell Hoff, COO at Heights Wellness Retreats

In this webinar, Gary Liskovich (CEO, Harmonyze) sits down with Russell Hoff (COO, Heights Wellness) to break down what effective performance coaching looks like at scale — and why “data visibility” alone still leaves most franchisees without a clear next step. You’ll hear how top franchise systems move from reporting → direction → execution, using a simple framework:

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Performance Coaching vs Support Coaching: Michael O’Driscoll on the differences & the maturity curve
|34 min|Transcript

Performance Coaching vs Support Coaching: Michael O’Driscoll on the differences & the maturity curve

Featuring: Michael O’Driscoll, COO at Homefront Brands and Gary Liskovich, CEO & Co-Founder at Harmonyze

In this webinar, Michael O’Driscoll (COO, Homefront Brands) and Gary Liskovich (CEO, Harmonyze) break down a distinction most franchise systems feel as they scale—but rarely name clearly: Support Coaching vs. Performance Coaching. Support coaching keeps the system stable: answering questions and resolving tickets. Performance coaching is different: designed to systematically improve unit economics, consistency, and repeatability across the network.

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Dean Hartley and Gary Liskovich talk about Turning Data Signals and Insights Into Action
|32 min|Transcript

From Signal to Action: Dean Hartley on How Modern Teams Turn Insight into Results

Featuring: Gary Liskovich, Co-Founder & CEO at Harmonyze and Dean Hartley, Bran President at Five Star Bath Solutions

In this conversation, Gary Liskovich, CEO of Harmonyze, sits down with Dean Hartley, Brand President of Five Star Bath Solutions, to unpack a challenge most modern teams face – they are surrounded by data, but struggle to turn insight into consistent action.

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Chris Andrews and Gary Liskovich talk about Why Data Visibility Isn’t Enough.
|16 min|Transcript

Why Data Visibility Isn’t Enough: Chris Andrews on Moving from Reporting to Performance

Featuring: Chris Andrews, Chief Information & Digital Officer at European Wax Center and Gary Liskovich, Co-founder & CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Chris Andrews, Chief Information & Digital Officer at European Wax Center, to explore why data visibility alone rarely translates into better performance—and what it actually takes to move from reporting to real execution at scale.

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Asher Perlmutter and Gary Liskovich
|18 min|Transcript

Dashboards Aren’t Direction: Asher Perlmutter on Why Data Without Context Fails at Scale

Featuring: Asher Perlmutter, CTO at Subway, former RBI (Burger King, Popeyes, Tim Hortons) and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Asher Perlmutter, current CTO of Subway and former CTO of Restaurant Brands International (Burger King, Popeyes, Tim Hortons), to unpack what he learned building technology across thousands of franchise locations in more than 120 countries.

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Brynn Gibbs and Gary Liskovich
|19 min|Transcript

Your Customers Are Coaching You: Brynn Gibbs on Using reviews and context to improve execution

Featuring: Brynn Gibbs, Founder & CEO at Consumer Fusion and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich, CEO of Harmonyze, sits down with Brynn Gibbs, Founder & CEO of Consumer Fusion, to explore how customer feedback has become one of the most powerful inputs for performance coaching. They discuss how reviews and reputation data move beyond marketing – shaping execution, coaching conversations, and revenue outcomes across multi-unit brands – and where AI can automate insight while humans stay in the loop.

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Profitability Is the Strategy: Jennifer Durham on Why Franchise Growth Starts at the Unit Level
|16 min|Transcript

Profitability Is the Strategy: Jennifer Durham on Why Franchise Growth Starts at the Unit Level

Featuring: Jennifer Durham, SVP Franchising & Development at Potbelly Sandwich Works and Gary Liskovich, CEO at Harmonyze

In this webinar, Gary Liskovich (CEO of Harmonyze) sits down with Jennifer Durham, a longtime franchise development leader who has helped scale brands like Checkers & Rally’s, Cooper’s Hawk, and Hand & Stone. They unpack a simple but often overlooked truth in franchising: profitability isn’t a downstream outcome of growth — it’s the foundation of it.

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