April 30, 202624 min

The Field Is the R&D Team: Kathleen Gosser on how franchisors find, prove, and scale what works

Name: The Field Is the R&D Team: Kathleen Gosser on how franchisors find, prove, and scale what works
Uploaded: 2026-04-30T12:00:00.000Z
Duration: 24 min
Description: Kathleen Gosser, Ph.D. — Associate Professor of Franchise Management Practice at the University of Louisville and Director of the Yum! Center for Global Franchise Excellence — unpacks a simple idea that the best franchise systems never forget: The field is the R&D team.

Featuring

Gary Liskovich

Co-founder & CEO at Harmonyze

Kathleen Gosser

Associate Professor of Franchise Management Practice at University of Louisville

About this webinar

Kathleen Gosser, Ph.D. — Associate Professor of Franchise Management Practice at the University of Louisville and Director of the Yum! Center for Global Franchise Excellence — unpacks a simple idea that the best franchise systems never forget: The field is the R&D team.

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